Privacy Policy
Effective Date: May 9, 2026
Precision Roofing & Exteriors respects your privacy and is committed to protecting it through this Privacy Policy. This policy explains how we collect, use, disclose, and safeguard your information when you interact with us, including through our website, social media, advertising, lead forms, and SMS communications.
1. Information We Collect
We may collect the following types of information:
Personal Information: Name, email address, phone number, mailing address, and any other details you provide through forms, surveys, calculators, or ads.
Automatic Data: Information about your device, IP address, browser, and usage patterns collected via cookies, tracking pixels, and analytics tools (including Meta Pixel).
2. How We Use Your Information
We may use your information to:
- Respond to inquiries and provide customer service
- Send you SMS verification codes and transactional messages
- Send you marketing communications, promotions, or offers (with your consent)
- Calculate roof estimates and process lead information
- Improve our website, ads, and services
- Comply with legal obligations
3. SMS Communications
When you provide your phone number through our roof estimate calculator or other forms, you may receive SMS text messages. These may include:
- Verification codes required to complete your estimate request
- Transactional messages related to your inquiry
- Marketing messages (only if you opt in)
By entering your phone number and submitting our forms, you consent to receive SMS verification messages. Your consent is separate from any marketing communications you may choose to receive.
We use Twilio, a third-party SMS service provider, to send verification codes and text messages. Standard message and data rates from your mobile carrier may apply. We do not share your phone number with third parties for marketing SMS purposes.
You can opt out of SMS communications at any time by replying "STOP" to any SMS message or by contacting us at [email protected]. Opt-out requests may take up to 48 hours to process.
4. Sharing Your Information
We do not sell your personal information. We may share it with:
- Service providers who assist with our operations (e.g., email marketing, CRM systems, SMS delivery via Twilio, analytics, payment processing)
- Advertising platforms (such as Meta) to deliver targeted ads and measure campaign performance
- When required by law, court order, or legal process
5. Tracking & Cookies
We use cookies, pixels (including the Meta Pixel), and similar tracking technologies to:
- Measure ad performance and track conversions
- Improve targeting and personalization
- Analyze website traffic and user behavior
- Enhance user experience
You can manage your cookie preferences through your browser settings. Note that disabling cookies may limit functionality on our website.
6. Data Security
We use reasonable measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your data, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information for as long as necessary to:
- Fulfill the purposes outlined in this policy
- Comply with legal obligations
- Resolve disputes or enforce agreements
Verification codes and SMS records are retained for a limited time for security and compliance purposes, then securely deleted.
8. Your Rights
You have the right to:
- Request a copy of the personal information we hold about you
- Request corrections to your information
- Request deletion of your personal data (subject to legal retention requirements)
- Opt-out of marketing communications at any time
- Opt-out of SMS communications by replying "STOP"
- Know what information we collect and how we use it
To exercise these rights, contact us at: [email protected]
9. Children's Privacy
Our services are not directed to children under the age of 13. We do not knowingly collect information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete such information promptly.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies before providing any personal information.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Updates will be posted on this page with a revised effective date. Your continued use of our services following any updates constitutes your acceptance of the new Privacy Policy.
12. Contact Us
If you have questions about this Privacy Policy, SMS communications, data practices, or wish to exercise your privacy rights, please contact:
Precision Roofing & Exteriors
1104 East Breckenridge Street
Louisville, KY 40204
Phone: 502-806-8820
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Last Updated: May 9, 2026